Besma is aN ETHICAL INFLUENCER, COPYWRITER + CONTENT STRATEGIST.
She's as good as her word.
For ethical brands, a clear message is more important than most.
Nowadays, consumers expect to know who made their clothes, where their food comes from, and what ingredients are in their beauty products.
The right content can not only reassure these shoppers, but create loyal followers, make sales, and build a tribe.
"A WOMAN LEADING THE WAY IN SUSTAINABILITY"
- SIAN CONWAY, FOUDER OF ETHICAL HOUR
With roots in marketing for international businesses and creative agencies, I specialise in consulting with brands looking to highlight their ethical and sustainable practices. This includes:
- Content auditing + consultation
- Content marketing strategy
- Website copywriting
- Blog curation for brands
- Influencer marketing campaigns
I also provide coverage on my popular ethical lifestyle blog, Curiously Conscious, and I champion ethical business across a number of different platforms, including The Huffington Post and Positive Luxury.